Customer service isn't something that a lot of people think about in terms of marketing, but when it's good, customer service can drive your revenues up, and when it's bad, well…it can just get ugly. Andrew Lock relates his latest run-in with bad customer service, and reminds all of us that "marketing is everything and everything is marketing." Check out Small Business Computing for the latest episode of Help! My Business Sucks to get more great marketing advice and productivity tips.
There’s a well known computer company that rhymes with “Bell” and I’m not happy with them. At all. Their customer service sucks. In fact, any interaction with them is painful. Find out more about what happened to me in this week’s episode.
I’m thrilled to have Dave Crenshaw as a continuing guest presenter on the show, he does an outstanding job at providing you with some useful productivity tips, so make sure you check out his website (www.GetTimeTips.com).
This week's question is all about which direction to go with an existing business that serves a niche market. My answer may surprise you!
If you need funding to help you get a great idea off the ground, I have a useful resource that’ll help you to do just that.
Our marketing lesson comes from Hilton Hotels, who are using a process to creatively transfer costs. I’ll show you how to do the same in your business.
As usual, let me know your opinion about the topics covered in the show this week – leave your comment below, it’s really easy to do.
You'll find lots more marketing tips and resources from Andrew Lock in our Small Business In-Depth series, Lock in Your Marketing Resources.
Andrew Lock is a self-described maverick marketer and the creator and host of Help! My Business Sucks, a free, weekly Web TV show full of practical marketing tips, advice and resources to help small businesses "get more done and have more fun."
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