ComScore, an online metrics company, issues a report on e-commerce activity over the holiday season. Internetnews.com presents the details.
Online retailers turned in a solid performance to end the year, with spending during the holiday season up 4 percent from last year, according to a report released today by online metrics firm comScore.
In November and December, U.S. shoppers spent $29.1 billion online, a modest but hopeful uptick from last year's mark of $28 billion.
"The 2009 online holiday shopping season was a positive one as its growth rate slightly surpassed our forecast and returned to solidly positive rates after nearly a full year of marginally negative growth," comScore Chairman Gian Fulgoni said in a statement.
This season also set a new record for the highest single-day sales total, with customers opening their wallets to the tune of $913 million on Tuesday, Dec. 15, which comScore dubbed "Green Tuesday," noting it was the first time a day had crossed the $900 million mark.
Read the complete holiday e-commerce story.
Returns can bedevil retailersE-tailers See 4 Percent Growth in Holiday Spending
